The video game industry is known for its big-budget blockbusters, such as Call of Duty, Grand Theft Auto, and Halo.

However, over the past decade, a new trend has emerged that has shaken up the industry: the rise of indie games.

Indie games are games created by independent developers, often with limited resources and funding, and distributed through digital storefronts like Steam, Itch.io, or the Epic Games Store.

Indie games have become increasingly popular among players and have had a significant impact on the industry. In this article, we will explore the importance of indie games in the video game industry and the benefits and challenges of creating and promoting indie games.


The Impact of Indie Games

Indie games have disrupted the traditional publishing model. In the past, video game development and publishing were dominated by a handful of large companies. With the rise of digital distribution and the democratisation of game development tools, indie developers have been able to create and distribute games without the need for a publisher.

This has led to a more diverse and innovative landscape of video games. Indie games have brought new ideas and gameplay mechanics to the industry, pushing the boundaries of what is possible in games.

Stardew Valley and Celeste

Games like Stardew Valley, developed by ConcernedApe, and Celeste, developed by Matt Makes Games, have gained critical acclaim and widespread popularity for their innovative gameplay and storytelling.


Papers Please and Return of the Obra Dinn

They have also introduced new genres and subgenres of games that were previously not explored by the big publishers. Games like Papers, Please & Return of the Obran Dinn developed by Lucas Pope, have brought new gameplay mechanics and storytelling approaches to the industry and have been celebrated for their unique takes on established genres.


Indie games have given a platform to underrepresented voices in the industry. Indie developers from diverse backgrounds and perspectives have been able to create games that speak to their experiences and culture. This has resulted in games that are more inclusive and representative of the diverse gaming community.

1979 Revolution Black Friday and Night in the Woods

Such as games like 1979 Revolution: Black Friday, developed by iNK Stories, which explores the Iranian Revolution from the perspective of a photojournalist, and Night in the Woods, developed by Infinite Fall, which follows a group of anthropomorphic animals dealing with mental health issues in a small town.

The Benefits of Indie Game Development

Indie game development has several benefits for developers, it allows them to have creative control over their games. Unlike big publishers, who may have strict requirements and demands for their games, indie developers have the freedom to create the games they want to make.

Indie game development can be more financially rewarding for developers. While the budgets for indie games are often smaller, the revenue split is more favourable to the developer. On platforms like Steam, developers can keep up to 70% of the revenue from their game sales, compared to the 30% or less big publishers typically offer.

Minecraft and Among Us

Indie game development can lead to greater recognition and success for developers. Many successful indie games, such as Minecraft, developed by Mojang, and Among Us, developed by InnerSloth, have become global phenomena and made their developers household names. This kind of success is rare in the big-budget game industry, where the competition is fierce and marketing budgets are enormous.

The Challenges of Indie Game Development

While indie game development has many benefits, it is not without its challenges.

One of the biggest challenges for indie developers is funding. Developing a game, even a small indie game, can still require significant resources, such as time, equipment, and software. Securing funding can be difficult, as banks and investors may be hesitant to invest in an unproven developer or game.

However, platforms like Kickstarter and Patreon have made it easier for indie developers to crowdfund their projects and get the financial support they need to create their games.

Another challenge for indie game development is visibility. With so many games being released every day on digital storefronts, it can be challenging for indie games to stand out and get noticed by players. Indie developers often have to rely on social media, press coverage, and word-of-mouth marketing to promote their games and get them in front of potential players.

Finally, indie developers often have to wear many hats during the development process. Unlike big-budget games, where teams of hundreds or even thousands of people may work on a single project, indie games are often developed by a small team or even a single developer. This means that developers have to be skilled in many areas, from programming to art design to marketing.

Despite these challenges, the indie games industry continues to grow and thrive. Indie games have become an essential part of the video game industry, bringing diversity, innovation, and fresh perspectives to the medium. They have proven that big budgets and flashy graphics are not always necessary to create a successful and enjoyable game.


As technology continues to evolve and game development tools become more accessible, we can expect the indie game industry to continue to push the boundaries of what is possible in video games.


Developing an indie game and looking for help? Contact us at csm@gotestify.com.